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The human mind has come up with all sorts of devices, more or less useful for people. If some of us would find a counter quite interesting, others might consider it amusing, something like a good joke that one could make to a close friend. That’s why an electronic calorie counter isn’t a surprise for anyone.
Fitbit Inc., a new company that aims at helping the American population live in a much healthier way, becoming more responsible when it comes to eating and exercising, has introduced the Fitbit Tracker and Website during the TechCrunch conference. The device was especially designed for people to improve their daily habits and collects data about a person’s activities that will further be presented to them in an entertaining way.
The device this company designed and developed can be worn by the user anytime, anywhere, clipped to the clothes or slipped into the pocket, having the size of a pack of matches. It works wirelessly, so the Fitbit automatically tracks and uploads important information about the user’s activities, such as intensity levels, burned calories, sleep quality, steps and distance. Fitbit is based on a motion sensor that captures the physical activity all day long. The only thing you have to do is to just click one button, and you’ll have the data you need right in front of your eyes, displayed on the device: calories, steps and distance. More than that, there’s also an avatar that changes according to the evolution of the user, according to his/her position regarding their goals.
Once the information is collected, it is immediately and wirelessly uploaded to a Website where the user can confront the results with his/her personals goals. The idea is to motivate and encourage people to share the progress they’ve made and to create groups of friends with similar issues, helping each other to achieve a common goal. The Website also gives them the opportunity to log nutrition, weight and other health-related information that will be the fundament of a future report.
We are excited to launch our company at TechCrunch50. Our goal is to make people aware of their overall fitness and well-being – and to use technology to accomplish this in a motivating and entertaining way that appeals to people beyond just hard-core athletes, said James Park, CEO of Fitbit Inc. At a time when studies show more than 60 percent of Americans are overweight, the Fitbit Tracker and Fitbit Community Website are designed to break down barriers to physical fitness by offering a new and easy way to stay aware and motivated about your daily physical activity level and eating habits.
This isn’t, therefore, just an electronic calorie counter, is a complete health-tracking device, that is expected to become available starting the beginning of the next year. While the device will retail for approximately $100, signing up on the Website is said to be free.
(Source: Dvice)
Tag: calorie counter
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